Humana Gets a Logo Update
I saw this the other day and thought to myself, “It’s about time!” The old Humana logo was just too too dated, especially for the insurance sector; which mainly is technology driven these days. I feel the “Intel-esque” design works very well and was a good way to go in this much needed 50th anniversary logo update. The new logo looks like a clean-cut mix of the NeoSans and NeoTech faces that Intel employs. I’m really liking the curves on the “H”, a very memorable feature.